DDMAC to weigh in on trial design?

The FDA Law Blog has an incredibly interesting entry regarding last week's Untitled Letter from the FDA's Division of Drug Marketing, Advertising, and Communications (DDMAC) to Novartis.

The letter, regarding a detail aid for Novartis's Focalin XR, accuses Novartis of making "unsubstantiated superiority claims" for Focalin XR in comparison to Concerta. What is interesting -- and completely new as far as I can tell -- is that the claims DDMAC are taking exception to are, in fact, primary endpoints of two controlled clinical trials:

Treatment for ADHD consists of symptom relief over an extended time period; thus, ADHD medications must control disease symptoms over the entire treatment course. However, the referenced clinical studies only focused on one specific time point (2 hours post-dose) as the primary efficacy measure in the treatment course of Focalin XR and Concerta. By focusing on the 2 hour post-dose time point, the studies did not account for the different pharmacokinetic profiles and subsequent efficacy profiles associated with Focalin XR and Concerta over the entire treatment course.

So, in essence, DDMAC appears to be taking exception to the trial design, not to Novartis's interpretation of the trial results. This would seem to be a dramatic change in scope.

I am not familiar with the trials in question -- I will post an update with more information shortly. Of special interest to me would be to understand: Were these pivotal trials that played a role in Focalin XR's approval? If so, did the FDA review them in a Special Protocol Assessment (and therefore are two distinct branches of FDA providing divergent opinions on these endpoints)?

People Who Disagree with Me Tend to End Up Being Investigated by the Federal Government

I don’t think this qualifies yet as a trend, but two disturbing announcements came right back to back last week:

First: As you’ve probably heard, KV Pharmaceutical caused quite a stir when they announced the pricing for their old-yet-new drug Makena. In response, Senators Sherrod Brown (D-OH) and Amy Klobuchar (D-MN) sent a letter to the FTC demanding they “initiate a formal investigation into any potential anticompetitive conduct” by KV. In explaining his call for the investigation, Brown notes:

Since KV Pharmaceuticals announced the intended price hike, I called on KV Pharmaceuticals to immediately reconsider their decision, but to this date the company continues to defend this astronomical price increase.

Second: One week after an FDA Advisory Committee voted 13 to 4 to recommend approving Novartis’s COPD drug indacaterol, Public Citizen wrote a letter to the US Office of Human Research Protections requesting the Novartis be investigated for conducting the very trials that supplied the evidence for that vote. The reason? Despite the fact that the FDA requested the trials be placebo controlled, Public Citizen feels that Novartis should not have allowed patients to be on placebo. The letter shows no apparent consideration for the idea that a large number of thoughtful, well-informed people considered the design of these trials and came to the conclusion that they were ethical (not only the FDA, but the independent Institutional Review Boards and Ethics Committees that oversaw each trial). Instead, Public Citizen blithely “look[s] forward to OHRP’s thorough and careful investigation of our allegations.”

The upshot of these two announcements seems to be: “we don’t like what you’re doing, and since we can’t get you to stop, we’ll try to initiate a federal investigation.” Even if neither of these efforts succeed they will still cause the companies involved to spend a significant amount of time and money defending themselves. In fact, maybe that’s the point: neither effort seems like a serious claim that actual laws were broken, but rather just an attempt at intimidation.